Tony Smith, Founder & CEO
Tony is responsible for managing the company's overall operations and maximizing the value of the business. This includes setting policy, strategic direction and shaping the values and standards of the organization. Tony has a 20-year background as a General Manager in the promotion and sales of fast-moving consumables in the textile, technology and Nutraceutical industry. He has an extensive network of contacts, particularly in the United States, Asia and the Mena region. Tony leads by example and is a visionary who enjoys training, motivating and leading a high-performance managerial team. He also has high communication skills and clearly conveys the company’s vision and direction. In addition, Tony ensures the company’s compliance with legal and business ethics and legal guidelines. Tony is passionate about ensuring that the company products are leading edge, within consumer reach, that benefits the end user.
Vaughn Juares ,Legal Council.
Vaughn is a 6th generation Californian with a deep background in legal affairs, digital product development, customer acquisition, product marketing, and innovation in the ever-growing overlap of customer decision-making and technology. Vaughn was hands-on development of successful lines of nutrition and health products that American distribution across tens of thousands of retail locations through big box retailers, and specialty stores. He has authored multiple patent applications, cosmetic formulations, and electrochemical activation systems and led international legal affairs teams across four continents focusing on intellectual property rights. Vaughn is a highly skilled professional and is an excellent resource in anticipating and solving problems others cannot foresee.
Raf Saddique ,Owner & CMO
Raf is a seasoned professional with over 20 years of experience in marketing and corporate management. Raf brings unparalleled expertise to the realms of wholesale and online retail sales. Raf has successfully steered organizations through challenging economic climates by implementing effective cost-saving measures without compromising quality or efficiency.
Kamal Seagal, Investment
As a Senior Executive with extensive experience in mining project consultancy and development, banking, and commercial real estate, Kamal specializes in development risk management for clients, fund facilitation for developers, identifying specific commercial assets, and managing diverse development projects across various industries, including the mining and resources sector.His expertise reflects over thirty years of combined experience in banking, mining project consultancy, and development, spanning a range of industries such as high-density apartments, land subdivisions, offices, hotels, hospitals, universities, aged care facilities, industrial, leisure, retail, manufacturing, infrastructure, and the mining and resources sector.Equipped with unique and comprehensive insights into finance solutions, development strategies, feasibilities, cost management, analysis, risk assessment, contracts, tenders, construction, and asset management, He goes beyond conventional approaches and continuously strive's to provide better solutions to enhance outcomes at any stage of development.